Trending March 2024 # Content Planning… Filling In That Blank Piece Of Paper # Suggested April 2024 # Top 7 Popular

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Content planning made easy

While there are many posts exhorting us to “create awesome content” there is a big practical challenge of how you plan and resource this content creation. One specific problem many of us face is how to encourage other specialists in our companies to create content which we have covered in this post based on a discussion on persuading others in your company to create content for you.

I wanted to add to this by reviewing the issue of when you’re face with a blank piece of paper…..what content are you asking colleagues to write in the 1st place?  It’s an ongoing challenge, it sounds like a symphony being played in St Pauls Cathedral, although more annoying,  it sounded more like my neighbours children playing the same song on a recorder, on repeat.

Ideas on planning your content and content-based campaigns

Staring at a blank piece of paper trying to find the inspiration for that useful, exclusive and valuable piece of content is not as difficult as you may think.

I have created a simple content plan that can be used as a template for your newsletters, social media, and SEO link bait needs. There are more detailed editorial calendars available; however this template is ideal for the smaller SME Company, with limited content budgets and marketing resources. I have used it in larger companies too, but it works well for smaller companies too.

Includes different worksheets for planning and prompting ideas to generate content

Below are some top-level tips for you to never sit with a blank bit of paper again.

Getting started with your content

Personas

I do like to bang on this drum, but creating a persona and understanding what that hook is going to be is gold, and it will help filter into all your marketing activities.

If you have some budget there are companies that can data mine and produce valuable personas , previously I have used Mosaic (Experian) and when I have had no budget, I have used templates similar to (Smartinsight’s persona guide) and filled in data from Sport England’s segmentation which is great for Spa/ Gym companies, adding postcodes of your target market will show you a dominant profile.

Even if you’re not a spa or gym, you can still take away valuable insights such as preferred tone of voice, how to market to them, what activities they like to do (non-sport) and what brands they are receptive to.

Add to that a detailed workshop with front line staff such as sales, membership, customer services, to thrash out a detailed persona based on real life interactions also help shape a persona.

Timing is everything

Once you have an idea of what hooks you need to focus on, now you need to write something that will keep their attention. Engaging content that users are compelled to share with their networks.

How do you know when to publish? Use the Google Trends tool and see when your topic has been searched for over the last few years, mass groups of people are surprisingly very habitual so it will provide insights as to when you should publish your topic.

Hook..

Package your content into an engaging piece of content that your key target audience is going to love. I am going to use an example to show you how to do this.

Case study of a Travel Company using this method

Travel Company Goal: selling Ski Holidays.

Persona insights: Audience is interested in getting fit for the slopes, searching for Skiing in January for the late weekend / week deals, but interested in getting fit in September.

List of content types to schedule monthly: For example, Top 10 tips; How Tos (pack, get ski fit, eat); Q&A, current news, checklist, what to wear, celebrity skiers, interviews, trends)

How to approach this?

Publish

You're reading Content Planning… Filling In That Blank Piece Of Paper

Schools Of Herring Are Filling A Once

Jonny Williams squeezes into a soaped-up wetsuit near the base of British Columbia’s Tantalus Range, a series of 2,000-plus-meter peaks that give rise to the region’s moniker, Sea to Sky. The water he slips into is like glass, an unexpected gift in a glacier-etched fjord known to funnel high winds. As he kicks his fins along the shoreline, jets of seawater sparkle as they meet the sun. A while later he bobs back up and yells, “I almost smoked my head!” With plankton in bloom, visibility in the shallow water is an arm’s-length ahead, and rocks seem to come out of nowhere.

It’s Tem Lhawt’ [tem thlout], the time of the herring, in the heart of Sḵwx̱wú7mesh [skw-ho-mish] homelands. In early spring, the small team of young citizen scientists Williams belongs to fires up the outboard engine and zips an aluminum boat to locations along the steep western wall of these shores. At each stop, someone suits up, dives in, and scans every nook, searching for signs of a population of herring that Fisheries and Oceans Canada deems too peripheral for regular monitoring.

From above, Howe Sound, known as Átl’ḵa7tsem [at-kat-sum] among other names, looks like an open crab claw with a meandering, river-fed arm. Tucked into the base of its arm is the District of Squamish, an old mill town turned luxe outdoor haven midway between Vancouver and Whistler, that colonizes the name Sk̲wx̲wú7mesh. Where the crab claw meets the Salish Sea, the pinchers hook around a cluster of islands.

The spectacle of herring spawn—adult fish returning to these shores to blanket tens of thousands of eggs with a milky, turquoise cloud of seminal fluid known as milt—is over in a matter of days. Some of the eggs, glommed onto vegetation such as rockweed, will be fertilized, and if the waves that wash across them are gentle and predators stay away, larval fish will emerge. To me, the clear bubble-like eggs the size of millet that Williams searches for seem too minuscule to be of much consequence in Átl’ḵa7tsem. But to Williams and the four other citizen scientists who make up the core herring search team, knowing where these eggs land and flourish enables them to put a finger to the pulse of a waterway that environmentalists once declared dead.

The ghosts of resource extraction surround us: two pulp mills that choked the sound with logs and bleaching agents like chlorine dioxide, chemical plants that leached mercury, underwater dump sites from dredged sediment, and a beachfront copper mine that was once the biggest source of toxic metals in North America’s waterways.

Biologists studying herring can’t say specifically how these industries correlate with the fish’s health, but locals are confident that the impact from past industrial practices was only negative. Looking around at rusty chemical tanks and other remains along the shores, it’s hard to imagine herring choose to surrender their eggs to these shallows at all.

Pacific herring in this northern part of the Salish Sea, where the Átl’ḵa7tsem claw sits, appear to be faring better in general than those farther south, though many former spawning sites beyond Átl’ḵa7tsem are abandoned, in the stretch of water between the city of Vancouver and Vancouver Island. Herring all but disappeared from the shorelines around Squamish in the mid-1970s, likely due to overfishing and the mess industrialists made of spawning sites.

Environmental regulations, such as limits on how pulp mills could dump bleaching agents into the ocean starting in the late 1980s—followed by the shutdown of some major operations—have coaxed herring back to some of their former shoreline nurseries in Átl’ḵa7tsem and boosted their chances of survival. Locals started keeping an eye on the fledgling herring in this area in the early 2010s. Over the years, environmental groups and Sḵwx̱wú7mesh Úxwumixw [Squamish Nation], have worked on additional conservation efforts in cooperation with local industry, such as ensuring that toxic pilings are wrapped with protective materials to prevent herring eggs from dying. Just as the combined effects of development and extraction once smothered these shoreline habitats, hopefully now the cumulative effect of many efforts to restore them will preserve a precarious rebound for herring. In recent years, locals have witnessed additional signs that the ecosystem is rebounding—the return of dolphins, porpoises, humpbacks, and killer whales, after a nearly 100-year-long absence.

Herring are still up against far-reaching forces here—the fjord is acidifying, deoxygenating, and warming quickly. Marine biologists aren’t sure if the herring’s return will be short-lived or represents a sustained comeback. The most straightforward way to know is to track where the fish leave eggs and how they fare each spring. That work falls to Williams and his fellow citizen scientists. A contingent of volunteers also monitors the spring spawn by bushwhacking the Squamish estuary in waders. The overall initiative bears a sense of urgency: while the largest beachfront mills and mines have shuttered, a new era of oceanfront development is unfolding, with blueprints having been drawn for luxury apartments and a liquefied natural gas facility.

The herring search team does most of its work scanning the sound for slhawt’ [th-lao-t] on evenings and weekends. Three young Sḵwx̱wú7mesh members, including Williams, and a herring survey coordinator are paid with funds raised through MSI, but their work is supported by community generosity. Their wetsuits are donated by a local dive company. Conservation groups, as well as people like Neil Baker, a Sḵwx̱wú7mesh fisherman, offer supplies and knowledge about local herring and the ecosystem. And the boats the team uses are provided by the Sḵwx̱wú7mesh Úxwumixw.

But the Search for Slhawt’, as the herring project is known, is about more than the forage fish. One of the wider goals is to restore people’s relationship with the sound. For millennia, the spring journey of slhawt’ back to their spawning areas marked the first feast after a long winter for humans and marine beings alike, from seabirds to eagles to porpoises. Communities held ceremonies in late winter that helped welcome slhawt’ home. Roe was gathered and eaten fresh, dried, or smoked—sometimes with salmonberry shoots.

In recent history, colonial policies aimed at severing Sḵwx̱wú7mesh people’s relationship with their territory to extract wealth limited how these first stewards could carry out their traditions of monitoring and harvesting along the shores. As slhawt’ disappeared, so did salmon and more. The return of slhawt’ restores relationships between the fish and other species, including the humans who may encourage or impede their survival.

In between shoreline snorkels, 24-year-old Williams and two other young Sḵwx̱wú7mesh members on the survey team learn to operate the vessel, identify flora and fauna, and set crab and prawn traps to harvest food for family and friends—experiences they might not otherwise have access to. Some team members speak Sḵwx̱wú7mesh as they work, reuniting words with the practices that gave rise to them. The search for slhawt’ feeds a new generation of Sḵwx̱wú7mesh stewardship.

The young surveyors are supported by Matthew Van Oostdam, a commercial fisherman turned schoolteacher of Dutch and French ancestry who has spent six years working under the direction of Sḵwx̱wú7mesh community members and elders. His current role is land-based education coordinator for kindergarten to grade 10 students at St’a7mes School, where he bridges Sḵwx̱wú7mesh and settler ways of knowing. One of his initiatives is to adapt the community’s teachings into learning activities for younger students, guided by Williams’s mother, Charlene Williams.

Although I’m out with the survey team on a Sḵwx̱wú7mesh thunderbird-emblazoned vessel in early April, relatively late in a typical spawning season, Williams and the others have seen little sign of spawn. The cycle of slhawt’ is unpredictable, influenced by a symphony of events led by an unknown conductor. Van Oostdam has playfully distributed missing posters throughout the school.

The Search for Slhawt’ began as a request from elders. Kiyo-wil Robert Baker, and others, wanted to see a traditional harvest of herring roe on hemlock branches led by youth and the wider community once more. As a staple food source for First Nations along the Pacific coast, herring eggs are typically collected in clumps from racks of kelp fronds or boughs of coniferous trees placed in shallow water.

At the time of Baker’s request, Van Oostdam and his guide, Charlene, didn’t know much about slhawt’, or where they could be found. As Charlene reached out to other Sḵwx̱wú7mesh elders with firsthand knowledge, Van Oostdam phoned a couple of local conservation organizations and asked if anyone knew anything about the foundational fish. Through Squamish Streamkeepers, he met John Buchanan, a long-serving citizen scientist and self-described “environmental cop” who has voluntarily monitored where local herring spawn for over a decade from his boat.

Over coffee, “he basically knowledge-bombed me with, like, 12 years of herring data,” recalls Van Oostdam. Armed with Buchanan’s maps of shoreline spawning sites—blue lines for sites surveyed and red lines for sites with spawn, overlaid on a Google Earth map of the sound—Van Oostdam scoped spots along the glacially steepened west wall of Átl’ḵa7tsem in his small boat to familiarize himself with the fish. Soon, Buchanan encouraged him to take over the herring surveys, and Van Oostdam invited Jonny Williams to join him.

At the time, Williams was working with MSI as an Indigenous youth engagement coordinator. Through family and friends, he helped arrange their use of Sḵwx̱wú7mesh Úxwumixw–owned vessels and recruited the other members of the core survey team.

That first spring of Search for Slhawt’, in 2023, students led a ceremony, just as elders had requested. They chose Nexen Beach, where a chemical plant once produced bleaching agents for the pulp and paper industry. After learning about the importance of slhawt’ in the ecosystem and Sḵwx̱wú7mesh ways of harvesting roe, kids sang songs welcoming slhawt’. They made racks from hemlock branches and draped them in the intertidal zone with rope. At the time, even Buchanan was skeptical—he thought the odds of collecting roe from Nexen Beach were slim. The group returned a week later to find the boughs heavily cloaked in eggs. For the first time in living memory, community members tasted herring roe from the sound, a delicacy the kids described as “salty popcorn.”

A developer has since filled this site with sand and dirt to make way for a 4.5-hectare oceanfront park, part of a multimillion-dollar development set to house 6,500 residents.

Out on the water, Williams climbs back onto the boat and changes into sweatpants bannered with Tribal Journeys, the name of a festival he participated in, paddling hundreds of kilometers in a dugout canoe. Vivian Joseph, sporting a camo hoodie and round glasses that frame soft brown eyes, cuts the engine as she expertly steers into an alcove razed by thousands of years of rushing water. The surge of creek water from deeper within this cathedral drowns the sound of planes above. With the tide still low, a band of curled, pasta-like rockweed marks the high-tide line, centimeters above the water. “See the spawn?” Van Oostdam asks, gesturing to the rockweed. I squint and lean closer.

Joseph, who is 30 years old, calmly noses the boat right up to the cliff so Van Oostdam can reach out and pull a piece of rockweed. Kieran Brownie—a local photographer who joins the trips to lend a hand—points out that it’s possible to make out eyes on a few of the tiny eggs. But only a small percentage of these eggs are developing into larvae—the rest have died. Van Oostdam speculates that the rushing creek water may have impeded fertilization.

As we exit the alcove, Williams spots a good cliff to jump from when the weather warms—though on second thought he decides it’s maybe a little too high. Last year, to celebrate the end of the survey season, Van Oostdam and Williams jumped from a nearby, lower, cliff. A big part of this project is having fun, says Van Oostdam. His allegiance is to young people and the ecosystems they’re related to—laughter facilitates these connections.

The team’s three years of data, along with Buchanan’s from years previous, are now among several hundred open-source data sets hosted in a new interactive and interdisciplinary map of Átl’ḵa7tsem, put together by MSI, that reveals everything from Sḵwx̱wú7mesh place names to at-risk eelgrass beds to rare pockets of glass sponge reefs, which formed over thousands of years. These efforts contributed to the region’s designation as Canada’s 19th UNESCO biosphere region last year.

For Van Oostdam’s turn to get in the water and conduct a survey, we’re near Swiy̓át, a spiritual place now occupied by relics of a pulp mill. As Joseph trails the boat behind Van Oostdam and an entourage of sea lions, Williams sits on the stern rubbing his hands together—though he says the cold doesn’t bother him. Átl’ḵa7tsem was the original water-based highway between winter and summer villages in the Salish Sea, he reminds me. Elders talk about 50-year-old women canoeing the roughly 70-kilometer stretch to Vancouver and back in one day. “My people had to be tough.”

During regular work hours, Williams works for Ta na wa Yúus ta Stitúyntsam, Sḵwx̱wú7mesh Úxwumixw’s rights and title department, whose name translates to “the ones who take care of what was handed down or what will be handed down.” He just finished an environmental technician course and plans to get his scuba ticket. He wants to work on the water protecting his homelands, and get paid for it. “If we don’t, who will?”

Joseph shares Williams’s sentiment. At the time of our outing, she was a fish enumerator for Sḵwx̱wú7mesh Úxwumixw, walking the rivers to monitor fish mortality. Before the herring surveys, she’d never been out on the ocean aside from an occasional ferry trip. Now she’s learning about how much marine life is connected to the little eggs they track, like killer whales and dolphins.

As the wind kicks up, the clouds eject hail, so we throttle back to the harbor. A discussion ensues about who should be given the ice cream pail of prawns and five large crabs the team has gathered throughout the day while their surveys were underway. Fisherman Neil Baker gets a few for sure, since he provided the bait and traps.

A week later, Van Oostdam will set out in a canoe to pull a bough from this year’s harvest location, Sta7mes, the oldest Sḵwx̱wú7mesh village and one of several reserves in this part of the territory. In the video he posts to Facebook, a row of students leans over the railing at a dock to watch. “You guys want to taste a little bit?” Van Oostdam asks, holding up a hemlock branch glutted in milky roe. “Yeah!” the kids cry in unison. He gathers a bucket of hemlock sprigs, one for each student, but leaves the dozens of remaining branches drifting in the water. If conditions permit, some of the eggs clinging to them might hatch, mature, and spawn, and a new generation of stewards will welcome them home.

This article first appeared in Hakai Magazine, and is republished here with permission.

Countif Not Blank In Excel

COUNTIF Not Blank in Excel

COUNTIF Not Blank in Excel is used for counting any defined number/text range of any column without considering any blank cell. This becomes possible only by using the COUNTIF function, which follows the defined criteria to get the desired output.

The syntax for COUNTIF is Not Blank in Excel 

COUNTIF(Range, Criteria)

The syntax for COUNTIF Function includes 2 parameters which are as follows:

Range = The range we must select from where we will get the count.

Criteria = Criteria should be any exact word or number we need to count.

The return value of COUNTIF in Excel is a positive number. The value can be zero or non-zero.

How to Use?

Using Excel Countif Not Blank is very easy. Here we will see How to use COUNTIF Function to find how many cells are not blank in the sheet. Let’s understand the working of the COUNTIF Function in Excel through some examples below.

You can download this Excel COUNTIF Not Blank Template here – Excel COUNTIF Not Blank Template

COUNTIF Not Blank in Excel – Example #1

We have small data of some random text and numbers in a column. And this column has a blank cell as well. Counting the cell without blank cells for a large amount of data becomes very difficult. So, we will apply the COUNTIF function with the combination of criteria that allow the formula to neglect the blank and give a total number of cells with some value.

If the criteria we have defined are correct, the Function Arguments box will show the box’s output on the bottom left side. It shows the result of our defined range and criteria as 6.

Also, in the below screenshot, we got a count of cells that are not blank as 6. Cell A6 is blank, so COUNTIF has neglected that cell and given the output of the remaining cell count, which has some value (number or text).

COUNTIF Not Blank in Excel – Example #2

There is another method of using COUNTIF, not blank, which counts all selected cells but not blank by directly editing the cell. For this, go to the edit mode of any cell and press the equal “=” sign, enabling all the inbuilt functions of Excel. Type COUNTIF and select it there, as shown in the screenshot below.

Pressing “=” (Equal sign) in any cell enables all the functions available in Excel. And even if we type selective words (Let’s say “Count”), as shown in the screenshot below, it will give all the possible functions available. From there also, we can select the function as per our requirement.

And press Enter key. We will get the count of cells with the value, “6”, but we selected 7 cells, including cell A6, which is blank. Here also, COUNTIF functions count the total cells that are not blank.

But if we put incorrect criteria, we may get an error message, which will explain the problem, as shown in the screenshot below. Here, we have removed “” (Inverted Commas) from the Criteria and got the error for testing.

Note:

Using “&” in a formula, we can add more criteria per our requirement.

Pros of Excel COUNTIF Not Blank in Excel

Excel’s Countif Not Blank feature efficiently counts non-blank cells, saving time when working with large data sets.

It gives an instant and exact result.

The COUNTIF formula is fully automatic and easy and instant to use.

It is very helpful in accounting work.

Things to Remember

Always check the data if it is migrated output of a different source. There are some chances that the data may contain blank cells with hidden values. In that case, filter the blank cell and delete the cell values to avoid incorrect output.

Always unhide the sheet or column to get the exact result.

Recommended Articles

This has been a guide to COUNTIF, Not Blank in Excel. Here we discuss how to use COUNTIF Function to count Not Blank cells in Excel, with practical illustrations and a downloadable Excel template. You can also go through our other suggested articles –

#Socialchat Discusses Content That Gets Shared

On Monday, March 4th, Social Media newbies and pros alike gathered around the virtual campfire to discuss content strategies that get the social share with guest expert, Lisa Grimm (@lulugrimm).  Lisa is the Senior Social Media Strategist at Imagination Publishing.  She has been embedded at General Mills as the leading social presence, and has provided social strategy development and brand/product integration for Betty Crocker, Pillsbury, Eat Better America, and Tablespoon.

Here is what Lisa had to say about killer content that gets shared.

Q1 @lulugrimm Before we really dig into content, how important are social sharing buttons to success?

Lisa: The ability to interact with content is one of the elements that defines social media.  Much like social sharing works within social networks; strategically placing social sharing buttons within your content will impact its success.  Place them at the top or side navigation.  Share buttons that scroll with content are great as well.  Also, make sure social sharing buttons prepopulate the right content and links.

Q2 @lulugrimm How important is story over stuff when it comes to killer share-able content?

Lisa: Your story, your essence – the why, how and what of your brand (see @simonsinek’s TED Talk on this) is vital to success in and with content.  Relying on stuff rather than story is like building a house on a faulty foundation.  Eventually, it will crack and fall.  With branding and social, you must establish a strong foundation (brand identity) in order to build a sustainable narrative and wicked content. If you’re doing social and don’t have a buttoned up narrative, create content themes for consistency.  Consistent content will likely produce results necessary to focus more efforts on the overall brand narrative

Q3 @lulugrimm With Tumblr, Pinterest, Instagram…. Is the visual becoming more and more important?

Lisa: Instagram and Pinterest proved quickly that a rich image that complements strong copy will outperform copy alone.  I’m pretty hot on Vine right now (6-second looping video app).  Brings visual and editing in real-time to a new level.  Audience is everything with content.  What visual content you have is dictated by the medium and who’s hanging out there.

Q4 @lulugrimm What about video content, when does it play a supporting roll and when is it the content star? Q5 @lulugrimm How often does a title make or break a really great article when it comes to getting shared? Q6 @lulugrimm Do you have any real world examples of social sharing success to share?

Lisa:  @Oreo was my fave marketer of 2012 and so far in 2013. Oreo’s ability to co-create with their community is truly incredible.  They have an amazing content foundation and use each channel to build relationships and create loyalty and particpate in conversations with fans – all rooted in their brand story and voice.   @oreo‘s real-time response the the #superbowl blackout garnered 15k retweets, 21k likes and 7k FB shares.  Blending content and conversation in real-time always wins.  Jeep’s response to Burger King hack was also great.   I also happen to be a Jeep owner, so I especially loved their response to BK:-)

This coming Monday at 9PM Eastern, #SocialChat will be discussing Pinterest Marketing with Daniel Maloney (@DanielPMaloney), CEO of PinLeague.

If you want to learn more from the hosts of #SocialChat, Alan K’necht and Michelle Stinson Ross, they will be presenting on several panel sessions at SMX Toronto on March 20 & 21st.

Are Links The Missing Piece In Your Seo Strategy?

This is a sponsored post written by Page One Power. The opinions expressed in this article are the sponsor’s own.

The value of links has remained one of the few constants in the SEO industry, even as search matures into one of the most important channels in digital marketing.

But link building is the least controllable element of SEO and can be time-intensive and frustrating without dedicated resources. This is especially true if you’re working with multiple clients who lack links.

Outsourcing is a difficult prospect – you need a partner you can trust, who delivers consistent and quality work.

Finding the right link building solution can be a painful experience.

What you really need is someone to ensure natural and organic backlinks are consistently earned to your client’s websites.

Building quality links isn’t the most difficult trade in the world (depending on the client), but it certainly is time-consuming, especially when you’re taking a careful, measured, and deliberate approach to earn the most relevant, natural links on domains that make sense.

Page One Power has long been known for our custom link building campaigns; however, these campaigns, contract lengths, and other nuances make them a suboptimal solution for agencies who need to help with their link building efforts.

Enter Agency Individual Link Placement – a White Label Agency Solution

Let’s talk pain points. At Page One Power, we understand that as an agency you can’t necessarily be locked into a long-term contract on a client-by-client basis, especially when contract timelines don’t match up with your existing agency/client contracts. Plus, we’ve all experienced clients leaving abruptly due to unanticipated and unexpected reasons.

A long-term contract with no flexibility isn’t conducive to the occasionally already established between vendors and clients. You need flexibility, support, and a partner to complement and amplify your other SEO efforts with link building.

Quality writing, quality links.While you’re technically outsourcing your link building to a vendor, the P1P team closely resembles an in-house team in dedication,

How do we deliver individual links with a 30-day turnaround?

We employ a team of college-educated writers, trained in SEO, who are unbelievably talented and passionate. These writers have fostered various relationships across a multitude of industries while working for our own clients, creating content and securing placements on industry-specific sites.

These are trusted relationships on authoritative websites.

A contextually relevant link will be placed within a unique piece of content. The link will have organic and natural anchor text, and the content passes through two different editorial processes, scrutinizing the grammar, unique value, and on-page SEO elements of the article.

How to Use Our Individual Link Service

Our individual link service is designed for simplicity.

Contact us, sharing the client sites you’d like us to build links to.

We review the content on your client’s site to determine which, if any, pages we can build links to.

We inform you whether we’re capable of securing links to your client.

You place your order.

Once your payment is received, we build links to your client within 30 days.

The pages we link to need to be content-based and informational or educational, not promotional in nature.

If you have specific pages in mind, let us know. Naturally, we reserve the right to select the pages that are the most appropriate for the article and the site, but we will take into account your requests.

Why Individual Links?

If links are the missing piece in your SEO strategy, we can help.

No matter the size, niche, or budget of the site we’ve proven success time and time again securing valuable links to our client’s websites.

We’re a partner you can trust, with a staff of passionate, in-house writers, SEOs, and management that deliver the quality your clients need.

Our internal process is completely streamlined down to six clean steps:

Site finding and prospecting

Pitch and article ideation

Outreach

Article composition

Editorial review

Publication

How do you measure the value of a link? We use relevance and human value when acquiring evergreen links for our clients, but we understand the value of authority metrics as well.

Each individual link will have at least two of the three authority metrics:

Moz’s Domain Authority (DA) 30+

Majestic’s Citation Flow (CF) 20+

SEMrush’s Organic traffic stats 100+ monthly visits

We monitor against multiple metrics to ensure the quality of every link we build.

What to Expect

You can expect the work for your link (outreach, writing, and submission) will all happen within 30 days of your order being placed and a live link within 60 days.

We never pay for links, editorial relationships, or article placement. We believe in manual, human-to-human outreach, unique ideas, creativity, and passion.

Each and every link will be scrutinized for editorially quality, contextual relevance, and the metrics you’ve purchased.

Where and How to Order

You can place your order with us online through our easy to use webform. Our account executive will get in touch with you within one business day to discuss your order and answer any questions you have.

Our base cost is $350 per link, with higher rates at higher metrics.

Higher metrics depend upon your site, our relationships, and specifically which metrics you desire. Custom pricing will be created to accommodate your needs, just ask.

Connect with one of our consultants today and discover more what our new white label product can do for you.

Image Credits

All images by Page One Power. Used with permission.

Printer Printing Blank Or Empty Pages In Windows 11/10

When your home printer fails to work correctly, it can be a frustrating experience, especially when you have no idea how to solve the problem. One of the most annoying issues many have faced over the years is their printer’s inability to stop printing blank pages.

Why does my printer just keep printing blank pages?

Your printer may keep printing blank pages if the print head is clogged and the cartridge is not installed properly. It can also happen if printer settings are not correct or there is a low ink. A defective cartridge can also be the reason that your printer is printing blank pages.

Printer printing blank pages but has ink

For those who are unaware of what that means, well, it is when the printer performs an action, but when the page comes out, it is empty, or better yet, blank.

Now, we know that a printer printing blank pages is a common problem that has affected thousands of Windows 11/10 users. Still, it is not always easy to pinpoint the exact cause. With this in mind, we are going to explain how to set things right again, with multiple fixes as mentioned below:

Restart the printer

Check if your ink level is low

Clean clogged print head

Check Printing Preferences

Run Printer Troubleshooter

Align the print cartridge

Let us talk about this from a more detailed perspective.

1] Restart the printer

In most cases, the user only needs to turn off and turn on their printer to solve the problem. Do this by tapping the power button on the device to turn it off. Once that is done, remove the power supply cable, then wait for around 10-seconds.

Finally, reattached the power cable, then turn on the printer. Go on ahead and attempt to print a document to see if it now works.

2] Check if your ink level is low

Your printer may be shooting blanks because your ink levels are low. We suggest reading your printer manual to find out how to check the amount of ink sitting around in the cartridge. If it does not have a sufficient amount, then the chances are that is the reason for blank pages. So check your Ink or Toner cartridges.

The best option would be to purchase new cartridges or refill the ones you already have. The latter is cheaper but not always better.

Read: How to Cancel a jammed or stuck Print Job queue.

3] Clean clogged print head

In a situation where you haven’t used the printer for an extended period of time, the print head could become clogged. We do not know of any manual ways to unclog a print head; therefore, the best option is to do it from the printer menu.

Read your manual to learn how to clean the print head of any problems in order to solve the blank page print issue.

Read: Printer keeps printing documents in inverted colors.

4] Check Printing Preferences

Windows 10 users may open their Printer and scanner settings and check if all their Printing Preferences are in order.

Read: Printer not printing in color on Windows.

5] Run Printer troubleshooter

The next best road to take if all the above options fail to work is to run the Printer Troubleshooter in hopes it will solve the problem once and for all.

6] Align the print cartridge

Whenever you’ve replaced your print cartridges, it is very important for you to align them and have them calibrated by the printer. Since this is done via the software and most printers do things differently, we urge you to read your manual.

That’s it!

Why is my printer printing black and white Windows 11?

If the printer is not printing in color and only printing in black and white on your Windows 11 computer, then you must verify if the Print in grayscale option is set. If yes, change it to the Print in color option from the Printer Preferences. You might also need to reset printer settings to factory defaults. Other solutions like re-install the printer driver, running Printer Troubleshooter, and fresh install printer software can also come in handy.

Let us know if anything here helped you.

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